You build a stunning website to advertise your unique product or service and then, crickets. Sound familiar?
What am I doing wrong?
Doesn’t anyone want my product or service?
Why doesn’t anybody visit my website?
The answer might be closer than you think.
What your website needs is good SEO. SEO stands for search engine optimisation. This means optimising your website to make sure it appears among the top results in Google or another search engine without having to pay for advertising. In other words, generating organic traffic. You can do this by improving your website’s performance (for example, through loading speed and image optimisation) and strategically using your target keywords in your content.
When translating your website, you might want to consider working with a translation company with SEO experience, like Studio SpeakEasy. We deliver more than a good translation: a text that has been optimised to rank high on Google and other search engines. This means we also optimise your metadata and used images. The result is a website translation that helps boost your visibility.