Your competitors are churning out one blog after another. They’re active on social media all day long. And you barely have time for lunch! Where do they find the time?
You have ten unfinished blog posts saved on your computer waiting to be published. You just can’t get around to it. Deep down, you wonder whether anyone would even want to read them.
Your to-do list only gets longer – for every task you finish, two new ones appear. One thing is certain: that new copy is far from the top of your list of priorities.
Your team is already running short on time. If you bury them in even more work, they’ll leave before you know it, never to return.
Does this sound familiar?
By regularly publishing new blog posts on your website, you’ll be able to engage your readers (your potential clients) and boost your reputation as an expert. You can use these posts to share your experiences, solutions to client problems, clever tips and tricks and other interesting information. If you publish an engaging blog post, your clients will look forward to the next one!
But it means more than just that:
• Your clients will be more inclined to buy your products or services if they need them.
• You’ll be able to convert readers more quickly.
• You’ll boost your online visibility.
Are your current blog posts more like tedious essays than attractive, engaging content that draws in readers? If so, now might be a good time to change your strategy (and your copywriter).
Take your pick from one of the plans below.
Boost your online visibility with social media posts that ensure your audience clicks to read your newest blog post.
Translate your blog posts into all of your website’s languages to reach even more potential clients.
Leverage longer blog posts to deep dive into specific themes and emphasise your status as an expert.
